El Centro, CA Avid bargain hunters who roll out of bed in the wee hours of the morning to take advantage of “Black Friday” sales can expected to reap big rewards this year. On Black Friday, the day after Thanksgiving, retailers have traditionally offered rock-bottom sales on select merchandise to lure throngs of shoppers and kick off a strong holiday shopping season. This year, many retailers have scaled back their inventory to minimize end-of-season markdowns, but while selection may be limited deals are expected to be strong. “With many stores carrying a more modest inventory, it is wise to shop early for the best selection,” said Alicia Swaim, General Manager of Imperial Valley Mall.  “Not only will shoppers find great in-store sales on ‘Black Friday’ and throughout the season, but we will also distribute coupon books with hundreds of dollars in savings from our national retailers.” According to, Black Friday is a term for the Friday after Thanksgiving, which kicks off the holiday shopping season. The term was coined when that day was considered key for some retailers to go from being “in the red” to “in the black” in terms of profit. Black Friday continues to be a significant day for holiday traffic, but in recent years sales have continued to increase throughout the season with the Saturday preceding Christmas Day typically bringing in the year’s highest sales volume for a single day, according to the International Council of Shopping Centers (ICSC). The regional mall will open AT MIDNIGHT on Black Friday and will extend its hours through the holidays for customers’ shopping convenience: ·         Thanksgiving Day – closed ·         Fri., Nov. 27– open at 12midnight and close at 10pm. Saturday, 9am-10pm, Sunday, 11am-7pm. ·         All other holiday shopping hours are listed on the website at While Imperial Valley Mall and its stores will all open at midnight on Black Friday, some stores may offer special bargains and bonuses. Visit for details. Customers can pick up a Holiday Savings Coupon Book containing more than 40 great offers at the Radio Remote from midnight to 2am, while supplies last. Swaim also encourages customers to keep up-to-date with season-long events and in-store specials by visiting Imperial Valley Mall’s Web site regularly at Imperial Valley

body armor

This is favorite blogs. Excellent job moderating. And very insightful articles. Rarely does a site causes me to bring it up in coversation. Happy Holidays.